Word-of-Mouth Advertising Aids Soft Sells

Tiny TOE Press

It’s difficult to read, but the above is a screenshot of word-of-mouth advertising.

A girl who goes by ‘TumbleHome’ was kind enough to post in a forum thread in response to What are you reading?

On my Kindle it’s AUSTIN NIGHTS by someone known only as “herocious.” It was a free download so I didn’t have the highest hopes, but it’s some really good literary fiction.

This is the kind of advertising that makes soft sells possible. Soft like this.

July 26, 2012 1:22 pm

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